Auto-complete is a search prediction solution that starts displaying relevant search results for queries as the search terms are being typed. The search box is a small part of a website but when equipped with auto-complete, it enhances the user experience to a great extent. Auto-complete can accomplish a lot more than just predicting words […]
The way you display your products on your website has a major influence on the purchase decisions of your customers. Being an online business, you must make sure to bring your products to life for your customers and demonstrate their utility as customers can’t touch and feel the products. This is especially important if you […]
Product descriptions are attached to pictures on ecommerce websites to give readers details about their features and specifications. They are also used for marketing purposes and are written in a way to entice readers towards products. Along with pictures, product descriptions play a major role in influencing readers’ buying decisions. Therefore, it is important that […]
Effective communication is essential between ecommerce businesses and their customers for strengthening their relationship and ensuring success for the businesses, and transactional and promotional emails play a very important role in it. They are used to improve user engagement, send important updates, and increase sales by alerting subscribers about the latest product launches and offers. […]
A landing page is a webpage that is designed to attract visitors to a special offer or a product/service. Landing pages are designed to be independent of the rest of the website so as to prevent visitors from getting distracted from the other pages and elements of the website. The objective of a landing page […]
Tracking online customer behavior through social media channels and other analytical tools can give you an insight into their experience with your ecommerce business, but it is not always enough. Sometimes it helps to directly hear from your customers what they think of various aspects of your business, like your website’s design, product experience, customer […]
The “About Us” page is one of the most visited sections of a website. It is what your customers go through to decide whether they can trust your brand. People like to get to know in detail about the brands they shop with, and this page is an opportunity for you to build a strong […]
Images are a very important component in driving sales in ecommerce businesses apart from having enough inventory, a financial budget, and a good marketing strategy. Social media is a visual medium and product images create a first impression on visitors to the pages of ecommerce businesses. Captions and product descriptions only come later. Websites like […]
The packaging of your product is your customers’ first point of physical contact with your ecommerce business. Packaging and delivery are the final steps in the process of online shopping, and yet the most important one as it creates a lasting impression on you in the minds of your customers. It is also one of […]
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