A web app is a program/software that can be accessed on a web browser using the internet. Unlike mobile apps, web apps don’t need to be downloaded from an app store to be used. Web apps are easy to maintain as well. The world of web app development is constantly evolving owing to factors like […]
A digital product is an intangible product that is sold and accessed over the internet or downloaded. People are going digital in all aspects of their lives. They are preferring digital products over their physical counterparts for their ease of access and to conserve the environment. Selling and buying digital products is easy. You don’t […]
“What to sell?” is a question that is the foundation of a business. A business’s product plays a very important role in its success. Whether it is a brick-and-mortar or an ecommerce business, coming up with a product idea involves a lot of research. Ecommerce is a huge, extremely competitive industry with ample opportunities for […]
Competition in the ecommerce industry is fierce. There are multiple brands in the same niche as yours, selling the same product as you. You have to make sure that your brand stands out, which makes it important for it to have its own voice. Your brand’s voice personifies it. It plays a very important role […]
On your ecommerce website, the wish list is a personalized list of one or more products that your customers are interested in buying. When a customer is not ready to purchase your products immediately, they can add them to the wish list to purchase them at a later date. The wish list can be displayed […]
The organisation of products is the process of sorting them on a website into appropriate categories. When done well, it helps your customers to find and purchase the products in the least number of clicks, which enhances their shopping experience and increases your leads. On the other hand, a clumsy website with poorly organised products […]
Why Have An Ecommerce Returns Policy? Product returns are very common in ecommerce. There are multiple reasons why customers return products – it could be because the products are of the wrong size/color/quantity, or simply because customers are not satisfied with them. In order to ensure customer satisfaction, you must provide them with a good […]
Product recommendations are customised recommendations that are sent by ecommerce businesses to their customers based on their demographics, past purchases, browsing history on the business’s website, etc. You can give recommendations on your website or through email. Product recommendations are useful for your ecommerce business irrespective of its size. In this post we shall explore […]
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