In today’s tech-driven world, most people own mobile devices and buy everything from daily essentials to cosmetics, jewellery, and fashion online. Shopping online saves commute time and money for people. It enables them to compare multiple products at once and shop from the comfort of their homes using their mobile devices. This has made having […]
What Are Ecommerce Customer Analytics Metrics? Having a website with the most attractive and flawless website design, catchy content, and attractive pictures is the first step towards attracting visitors to your ecommerce website. Tracking the actions that they are taking on your website helps you to improve user retention and convert your visitors into leads. […]
There is hardly any industry that technology has not touched. The ecommerce industry is no different. Especially since last year, people’s lives and industries are being driven by technology. It has been helping customers in the process of researching and purchasing products. Ecommerce brands are being forced to rethink customer care, and are using technology […]
The onset of the ongoing global coronavirus pandemic has revolutionized the lifestyle of people. Working from home, usage of the internet, and communicating through social media and digital modes of shopping, have become the new normal. In this era, online marketing in general and social media marketing, in particular, has gained unprecedented prominence and this […]
India witnessed a digital revolution with the introduction of Demonetization in November 2016. The Indian government introduced several incentives to promote digital payments. The response of the people of India has been commendable and there has been a great spurt in the digital payments vs payments by cash. This movement took further fillip with the […]
It is said that a picture is worth a thousand words. This holds especially true for ecommerce products. Images can make or break ecommerce businesses as they play a major role in product sales. Whether you use a mobile phone or a DSLR to shoot products, there are some basic rules to keep in mind […]
What Is Design Thinking? Ecommerce revolves around the customer. Design thinking is adopted in this sector to make the experience of the ever-increasing user base of mobile apps and websites better by gathering and analysing their current requirements, as well as improving their future experience. Although the word “design” implies the look of an app […]
The eCommerce ecosystem of India is brimming at present with various developments going on. For the eCommerce marketers and the consumers, the future seems to be bright. With the increase in total internet users’ base in India and the rapid increase in online shoppers, the growth in the eCommerce sector has witnessed a significant rise. […]
While it’s the dream of most girls to have a jewellery box full of jewellery, but the chance is higher that you hardly wear them all. And when you have to get ready for a family function or wedding festivities, you always feel like falling short of jewellery and clothes. Without a perfect pair of […]
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