In the past few months, we all have witnessed how Covid-19 has changed the entire world shaking the economic market and the daily lives of people. It’s difficult to find any unaffected aspect. The novel coronavirus has marked its effect on the world of eCommerce, as well. With lockdowns and social distancing placed in most […]
Every business, be it small or large requires a competitive advantage to distinguish itself from the competition that is going on in the market. With the consumers becoming more tech-savvy, they do more research online before making a buying decision. This is when the importance of attaining a competitive advantage is felt more. What is […]
The eCommerce ecosystem of India is brimming at present with various developments going on. For the eCommerce marketers and the consumers, the future seems to be bright. With the increase in total internet users’ base in India and the rapid increase in online shoppers, the growth in the eCommerce sector has witnessed a significant rise. […]
In today’s business environment, a significant percentage of employees use multiple applications during the entire day for work-related purposes. The percentage has been increasing at a rapid pace with more use of mobile devices, automation of operational workflows and the overall trend towards digitization. The different data sources, getting operational insights and the need for […]
When you run an eCommerce business, there are a number of important decisions that you need to take, from deciding how to promote your products to shipping your orders. And when it comes to shipping your eCommerce orders, you can choose from two options. You can fulfil your customers’ orders either in-house or outsource them […]
In the recent years, third-party logistics (3PL) have grown tremendously as the expectations and buying habits of people is evolving continuously. You’ll find numerous 3PL providers that offer multiple facilities. These 3PL providers allow you to save shipping cost and get you closer to your customers.
User generated content is available everywhere on the web and marketers are using the benefit of such content by using it as a tool for enhancing customer engagement. As companies are realising how valuable is using user generated content as customers are more attracted with original images, videos shared by real people as they can […]
A platform that allows people to share, save and manage content, Pinterest is a great opportunity for the marketers to make better their businesses. With users exceeding 100 million, businesses can engage with lots of people who use this social media platform to discover, share, save and do other interesting things.
Home to more than one million active users, Facebook is undoubtedly one of the most used social network platforms. Apart from connecting people, it is a great platform for marketers to advertise their products and services or their brands. Only posting on Facebook pages is not just enough, marketers need to spend money to attract […]
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