Web Design Trends in 2018

Web Design Trends in 2018 The start of another year is the time for new trends to enter in different fields. Every year new trends enter, some old trends disappear, while some trends still continue and prosper. With the advancement in technology, the landscape of web design scenario evolving constantly. The changes bring in new trends in web design landscape, as well. But whatever [...]

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Top 10 Features to Have in a Hospital Website

Hospital website is a great source of information for people who need medical help. So, it’s important that hospital websites provide information about the services, [...]

Reasons Why Mobile App is Necessary for Your E-commerce Business

Reasons Why Mobile App is Necessary for Your E-commerce Business
With the number of mobile users increasing at a rapid pace, a higher percentage of customers being mobile users and percentage of apps downloaded have made marketers realise [...]

Mistakes to Avoid While Developing a Mobile Application

Mistakes to Avoid While Developing a Mobile Application
With more than 60% of businesses focussing on a mobile application to make better customer engagement and sales, developing an app is crucial for your business. You’ll find [...]

How AI (Artificial Intelligence) Is Influencing Buying Pattern In E-commerce

How AI (Artificial Intelligence) Is Influencing Buying Pattern In E-commerce
Artificial intelligence is the technology behind the software that artificially recreates human intelligence and can understand habits of human beings. Advancement in AI and [...]

Social Media Trends In 2018

Social Media Trends In 2018
Over the past few years, the world of marketing has changed substantially. Mostly, the changes are driven by trends in behavior and preferences of the consumer. Social media [...]

Tips for Reducing Checkout Abandonment

Tips for Reducing Checkout Abandonment
Cart abandonment is what e-retailers don’t like. They put all efforts to make new people and old customers visit their online store. People do visit their online store, [...]

Should Chat Bots Be Implemented In eCommerce Sites

Should Chat Bots Be Implemented In eCommerce Sites
As customers are keen discovering and buying stuff online, chatbots are becoming a vital part of e-commerce. Chatbots allow companies to connect with their customers on any [...]

Ways to Reduce Shipping and Delivery Cost in E-commerce

Ways to Reduce Shipping and Delivery Cost in E-commerce
In this competitive world of e-commerce business, timely delivery of products is one of the most important factors to keep the customers satisfied. Whether you are a large [...]

Personalisation Practices in E-commerce that You Cannot Afford to Skip

Personalisation Practices in E-commerce that You Cannot Afford to Skip
In this age of digitalisation, the four ‘P’s of e-commerce—Product, Price, Place and Promotion are vital. However, e-commerce businesses have felt the importance of [...]

Ways to Take ROI to the Next Level Using Marketing Automation

Ways to Take ROI to the Next Level Using Marketing Automation
Do you want to simplify your marketing efforts, increase ROI and generate revenue? Marketing automation is just the right thing you can include in your business. For the past [...]

Things E-commerce Business Need to Know about AI

Things E-commerce Business Need to Know about AI
Over the past one to two years, Artificial Intelligence or AI has been a buzzword which is making rounds in the technological world. Gradually, it is filtering into every [...]

Email Optimisation – How to Send Promotional and Transactional Emails that Convert

Email Optimisation – How to Send Promotional and Transactional Emails that Convert
Email marketing is still one of the powerful marketing strategies that help business in many ways. Emails are not only a great way to communicate with the customers but also a [...]

Are Colours used in Website Important

Are Colours used in Website Important
Choosing the right combinations of colours while developing a website is crucial as it influences the overall look and feel of the website deeply. In fact, this is one of the [...]

Top 10 Features to Look for in a Content Management System

Top 10 Features to Look for in a Content Management System
Websites are not just digital brochures in this fast-paced innovative digital world. In fact, they are marketing assets that work round the clock to make the businesses grow. [...]