With the increase in the number of people using smart devices, the percentage of people downloading mobile apps is also increasing. People spend more time using a mobile app rather than a mobile site. eCommerce businesses, be it large or small find mobile apps a great tool to do their brand’s marketing and drive new […]
Do you remember the last customer experience in which you feel the best? What are the reasons that made your experience with a brand so amazing? The reasons may range from getting discounts, special coupons, good customer service etc. All these factors that make you feel good offers positive feeling which is the root of […]
With the number of mobile users increasing at a rapid pace, a higher percentage of customers being mobile users and percentage of apps downloaded have made marketers realise that just having a Responsive website is not enough in this competitive business world. In this user-centric technology-driven landscape, it has become more than important to have […]
Over the last few years, the amount of potential revenue lost due to shopping cart abandonment has been climbing at a rapid pace. It’s so much depressing when the visitors just stop at the finish line. All the efforts and time you have put to optimise landing pages, perfecting the information architecture and pricing strategies […]
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