Best tips for using Linked In for Business

With millions of LinkedIn users, having an active presence on LinkedIn is very important for any business. This most popular social network for professionals is an extremely powerful tool to take your business forward. When you are aware of all the beneficial features of LinkedIn and using it the right way provide your company with growth opportunities. Such business opportunities may include—

o Helps in enhancing brand awareness
o Driving more traffic to your website
o Allows you to engage with influencers
o Offers a wonderful platform to promote your business events
o Lets you connect with your present customers
o A wonderful way to drive new customers
o Allows you to hire talented people

In order to achieve such tremendous business opportunities, adopting the below mentioned tips may prove to be helpful for your company.

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  1. stayconnectedComplete your profile: Most LinkedIn profiles are seen to have an incomplete profile. And if you’re one such, first complete the profile of your company’s page. Insert your website’s URL, office location, industry sector and other essential things related to your business.
  2. Use all the LinkedIn tools: Using all LinkedIn tools means that you need to fill all the things about your company. On the Home Tab, you can provide a brief description about—products, services, solutions, who you are, what you do and even the areas of expertise. Logo and banner image are also important part of your company’s profile. It will let your connections have a better idea about company.
  3. SEO optimized: As a LinkedIn page is SEO optimized, you should make sure to provide an appealing and concise brand description inserting the right keywords.
  4. Make use of advanced search option: This advanced search option provides a richer search experience where you can filter your search according to your requirement.
  5. Know what and when to post: Knowing what type of posts can drive traffic and provide conversions is very important. So, at the beginning you can try posting different type of relevant post at different time intervals. This will let you know which posts are working and which are not. In addition, it will give you an idea about the peak time to share your posts.
  6. Stay connected: You should make sure that you don’t miss any chance to connect and interact with people. When you get connected with people, it will have a vast arena of other levels of connections.
  7. Know what other companies are doing: Having knowledge of what other companies of the same field are doing is very necessary. It offers you different opportunities for change and improvement.
  8. Create groups: Creating LinkedIn group relevant to your industry will let you establish yourself as a tough leader. You can share useful and relevant content, participate in discussions etc. Such group helps you to generate new leads and exhibit your expertise.

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Have questions? You can drop us a few lines at: info@revalsys.com

For more information, you can reach us at: www.revalsys.com.

Revalsys Technologies, creates possibilities by providing end-to-end IT solutions for different types of technological needs and challenges. With the most talented and dedicated pool of designers and developers, we work on diverse solutions like Business Process Consulting, Web Designing, Custom Application Development, Hosting Services, Network Security Management and Digital Marketing. Are you a start-up company still trying to conceptualize your ideas or a larger enterprise looking for big-sized robust solutions? We help you to expand your business opportunities and reach your visions with our expertise ability to deliver the best-in-class services.

Looking forward to hearing from you!

Best tips for using Facebook for business

Started with the focus to make people connected with each other, Facebook is no longer limited to social connections. In fact, it has paved a wonderful way for the marketers to promote their brands and products on this social media platform. With millions of active users, Facebook helps in brand building, improving brand, creating a follower base, improve communication with customers, increasing visibility and traffic, generating leads etc.

Well, if you want your business to get benefitted with Facebook, you should use this platform in the right way. If you business already have a Facebook page or want to enter the world of Facebook, implementing the below mentioned tips will help your business grow.

  • Business page should look professional: For any business, Facebook page must look professional to the possible extent. For this, you need to use high resolution images for your cover photo and profile photo. But do remember that the images you are using are relevant to your business or brand. Posting images of your products that are taken by professional photographers helps in enhancing brand awareness. Visitors should feel comfortable while they open your business page; then only they will return to your page again and turn into potential customers.

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  • Keep updating: A great place for social interaction and reach out customers, a Facebook business page needs to be happening with regular updates. Be it a blog post or update on your product or services or on regular happenings, an update on alternate days is very much necessary to remain socially active. Then only your friends and followers will remember you and help in increasing brand awareness.
  • Provide links: Providing links with relevance to the content you are posting helps a lot in making your business grow. It helps in boosting your ranking at search engines and enhances your visibility. You can provide the links of your website or the products and services you are talking about or your other social medial platforms or other relevant links. Links help in attracting visitors to your website, which is the real place of your company’s promotion. So, you need to have an appealing website, so that you can make the visitors return to your website and turn them into customers.
  • Be consistent: While posting updates, you should be consistent with the brand message of your company. Make sure that your customers are not confused with your marketing message; otherwise they won’t stay with your company.

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  • Listen to your customers: You should always take criticism of your customers positively and listen to them. It will help you to work on the faults or any other necessary improvements that need to be implemented. Make sure to respond to your customers’ comments and queries.
  • Go for sponsored post: For any special offers or upcoming sale, you can take help of sponsored posts. It will help in highlighting the event and ensure that a larger section of people are reading the post.

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Have questions? You can drop us a few lines at: info@revalsys.com

For more information, you can reach us at: www.revalsys.com.

Revalsys Technologies, creates possibilities by providing end-to-end IT solutions for different types of technological needs and challenges. With the most talented and dedicated pool of designers and developers, we work on diverse solutions like Business Process Consulting, Web Designing, Custom Application Development, Hosting Services, Network Security Management and Digital Marketing. Are you a start-up company still trying to conceptualize your ideas or a larger enterprise looking for big-sized robust solutions? We help you to expand your business opportunities and reach your visions with our expertise ability to deliver the best-in-class services.

Looking forward to hearing from you!

Best tips for using Pinterest for business

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One of the fastest growing digital platforms, Pinterest has more than 110 million monthly users. In fact, this is a powerhouse of discovery, ideas, imagination in the form of images.t3kebemoFrom simple visual bookmarking tool, Pinterest has gone a long way and most businesses are using it to for brand building, increasing website traffic, driving sales and enhancing marketing efforts. When used in a proper way, Pinterest could serve as a great platform to showcase your company’s products and services.

Here are some tips regarding Pinterest which are useful in achieving your company’s marketing objectives:

  • Create a business account: To get the most of it for your business, it’s important to create business account. Business account give you access to feature such as analytics tools and help your business thrive on this platform.

  • Use rich pins: Rich pins are special type of pins that help in using the platform in a seamless and straightforward manner. Such pins are beyond images and are rich with information. Accompanied with relevant and useful content description, pinner’s description, links etc., it benefits the pinner and ensures your brand remain connected with the pin.
  • Use promoted pins: Using promoted pins help in boosting awareness and enhancing traffic on website. Along with these, brand awareness increases to a great level with promoted pins.
  • Add Pinterest board: Adding Pinterest board widget on your website is a great way to know people know that your company is active on Pinterest. Your website visitors will start following you on Pinterest when they find the content useful and such visitors get turned into potential customers.

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  • Add ‘Pin It’ button: Have you ever noticed Pinterest button popping out whenever you hover over an image? This is nothing but ‘Pin It’ button which allows the users to pin your content easily to the boards directly from your website. Adding ‘Pin It” button to your website makes sharing of your website’s content very simple and easy. This is a wonderful way to create brand awareness among your target audience.
  • Make use of analytics tools: Pinterest analytics allow you to have a clear knowledge about the demographics of your audience such as location, gender, other interests etc. along with the devices the visitors are using to reach you. These tools even let you know which pins are most liked; letting you adopt strategy which would be beneficial for your business.
  • Connect with other online platforms: Connecting Pinterest account to other digital channels like Face book, YouTube, Twitter, Gmail, Yahoo allows you to connect to the pinners who are already present on such channels and even pinners can connect with you with the help of such channels. It is a wonderful way to connect with large section of people and make your business reach among them.

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Have questions? You can drop us a few lines at: info@revalsys.com

For more information, you can reach us at: www.revalsys.com.

Revalsys Technologies, creates possibilities by providing end-to-end IT solutions for different types of technological needs and challenges. With the most talented and dedicated pool of designers and developers, we work on diverse solutions like Business Process Consulting, Web Designing, Custom Application Development, Hosting Services, Network Security Management and Digital Marketing. Are you a start-up company still trying to conceptualize your ideas or a larger enterprise looking for big-sized robust solutions? We help you to expand your business opportunities and reach your visions with our expertise ability to deliver the best-in-class services.

Looking forward to hearing from you!